Numatic Henry Quick

Overview

For the launch of Henry Quick, Nymbl combined live action, 3D animation and VFX to explain a new cordless vacuum system whilst retaining the fun and warmth of the Henry brand. A multi-day shoot followed a family using the product at home, while CGI took the viewer inside the vacuum to reveal airflow, dust capture, pod capacity and filtration. The production was designed beyond the hero film from the start, capturing 35 unique shots for a wider suite of feature-led social edits. We also prepared a toolkit which included editable motion files for Numatic’s in-house team, making future text, graphics and language updates easier across different markets.