tgi fridays.

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TGI Friday 25 year anniversary animation

disciplines used:    3d animation    events    fluid simulation    identity and branding   
sector:    food and drink   

As part of restaurant TGI Fridays 25 Year Anniversary, we were approached to create a short animation that would support a live action commercial and promotional material.

Along with chroma keying* willing staff members (thank you!), we produced all the 3d animation including advanced techniques such as the fluid simulation.

This provided a compelling and detailed final composition with TGI’s flagship cocktail as the centerpiece. In addition to the 25 Year Anniversary promo material, the animation was used across all UK restaurants and at company events.

*Chroma keying is a special effects / post-production technique for compositing two images or video streams together based on colour hues.

  • agency/creative

  • 3d animation

  • 3d fluid simulation